School of Marketing and Media

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A full circle of entrepreneurship support through ETSU

A full circle of entrepreneurship support through ETSU

Across the Tri-Cities, entrepreneurs of all kinds are showing that innovation can thrive close to home.
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BucHouse: The student-run agency supporting community

BucHouse: The student-run agency supporting community

ETSU student-run marketing agency, BucHouse, has received the community-engaged learning designation to highlight the work being done with community partners.
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Pop culture and industry: Exploring internationally with CBAT

Pop culture and industry: Exploring internationally with CBAT

Where in the world is the ETSU College of Business and Technology this summer? Students have been learning pop culture and industry while in Japan and Germany.
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The ETSU CBAT students you’ll find in a baseball stadium

The ETSU CBAT students you’ll find in a baseball stadium

While from different backgrounds, ETSU students come together as interns to craft unforgettable experiences around the baseball diamond.
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ETSU marketing students turn a festival into real-world impact

ETSU marketing students turn a festival into real-world impact

ETSU marketing students turn a festival into real-world impact
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ETSU Brings Home Clio Music Award for “Armadillo Forever” Project

ETSU Brings Home Clio Music Award for “Armadillo Forever” Project

Dr. Stephen Marshall, professor at East Tennessee State University, and his team at Armadillo World Headquarters have been awarded the Clio Music Bronze Award.
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Mary Oakley's Entrepreneurial Story

Mary Oakley's Entrepreneurial Story

Mary Oakley didn’t let disappointment with her injury-shortened running dreams keep her down. Her creative work soon appeared on the feet of Team USA gymnasts!
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ETSU ranked among nation's best by Intelligent.com

ETSU ranked among nation's best by Intelligent.com

Several ETSU programs in such areas as digital marketing, human services, respiratory therapy and nursing ranked highly by Intelligent.com.
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Politically Speaking: Importance of a free press

Politically Speaking: Importance of a free press

This transcript of episode 7 in ETSU's "Politically Speaking" election season podcast features host Dr. Daryl Carter with guests Josh Smith and Macy Strader.
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AI's impact: From global tech changes to classroom opportunities

AI's impact: From global tech changes to classroom opportunities

With the expansion of AI, ETSU turned to experts to learn how it impacts higher education, marketing, academic honesty, student training, and information.